We deliver training in two areas: digital, data and technology, and legal and compliance. Every course below has been built from work we have actually delivered.
All courses are available virtually, in person at your premises, or blended, anywhere in the UK. Every course is tailored to your systems, your data and your examples before it runs, at no extra cost. Delegates receive materials to keep, and your organisation receives a reference guide it can reuse internally.
Bespoke courses are available on request. If what you need is not below, describe it and we will design it.
1. Customer Data Platforms in Practice
1 day | 6 to 15 delegates | Digital, Data & Technology
For marketing, analytics and digital teams who will use or manage a CDP. Delegates leave able to work confidently inside the platform rather than relying on an agency for everything.
What it covers
Covers what a CDP does and where it sits in the stack, ingesting and resolving customer data, building and managing audience segments, activating segments across channels, and the governance and access controls that keep it safe. Includes hands on exercises using anonymised sample data.
What delegates can do afterwards
By the end delegates can build and maintain an audience segment, explain how identity resolution affects their data, describe the activation path from segment to channel, and identify where personal data enters and leaves the platform.
2. Building and Managing Audience Segments
Half day | 6 to 15 delegates | Digital, Data & Technology
A practical short session for campaign and marketing teams who need to build segments themselves rather than raise a ticket every time.
What it covers
Covers segment design, the common mistakes that produce misleading audiences, keeping segments maintainable as data changes, testing before activation, and the privacy questions to ask before a segment goes live.
What delegates can do afterwards
Delegates can build a segment from a brief, sanity check it before use, and recognise when a segment carries privacy risk.
3. Marketing Technology Use Case Workshop
1 day, facilitated | 8 to 20 delegates | Digital, Data & Technology
A facilitated working session rather than a lecture, for business stakeholders, product owners and digital leads. Run for a UK central government programme in this exact format.
What it covers
Covers surfacing candidate use cases from across the business, sizing effort against value, identifying data and platform dependencies, and agreeing a realistic order of delivery.
What delegates can do afterwards
The organisation leaves with a written, prioritised use case backlog its own people helped build and therefore support.
4. Data Strategy Foundations
1 day | 6 to 15 delegates | Digital, Data & Technology
For managers and analysts who need to shape or contribute to a data strategy.
What it covers
Covers what a data strategy is for, moving from business objectives to data requirements, assessing where the organisation actually is, common failure patterns, and how to write something short enough that people read it.
What delegates can do afterwards
Delegates can articulate the data requirements behind a business objective and critique a data strategy rather than just receive one.
5. Secure Data Handling for Marketing and Analytics Teams
Half day | 6 to 20 delegates | Digital, Data & Technology
The practical everyday version for anyone who touches customer data. Not a legal briefing.
What it covers
Covers recognising personal data when you see it, safe handling of exports and spreadsheets, sharing data with agencies and third parties, access control and least privilege, and what to do the moment something goes wrong.
What delegates can do afterwards
Delegates can identify personal data in their own working files, handle and share it safely, and know the escalation route for an incident.
6. UK GDPR Essentials for Non-Specialists
Half day | 6 to 25 delegates | Legal & Compliance
For all staff, or teams new to data protection responsibilities.
What it covers
Covers the principles in plain English, lawful bases and which one applies when, data subject rights and what a request actually looks like in practice, retention, and personal data breaches.
What delegates can do afterwards
Delegates can explain why the organisation processes personal data, recognise a data subject request, and act correctly on a suspected breach.
7. Data Protection Impact Assessments: Practical Workshop
1 day | 6 to 15 delegates | Legal & Compliance
For project managers, product owners, technical leads and anyone completing DPIAs. Delegates complete a real DPIA during the session rather than reading about one. Delivered to technical and business stakeholders at Sky UK in support of a live compliance programme.
What it covers
Covers when a DPIA is required, describing processing accurately, assessing necessity and proportionality, identifying and scoring risk, mitigations that hold up, and when to consult the ICO.
What delegates can do afterwards
Delegates can complete a DPIA to a standard a regulator would accept and know when to escalate.
8. Privacy for Product and Engineering Teams
1 day | 6 to 15 delegates | Legal & Compliance
Data protection pitched at people who build things, not at a legal audience.
What it covers
Covers data protection by design and by default, minimisation and retention in system design, logging and telemetry as personal data, third party SDKs and tags, and the privacy questions to answer before a feature ships.
What delegates can do afterwards
Delegates can identify privacy risk in a design before it is built and make defensible design decisions without waiting on a legal review.
9. Third Party Technology and GDPR Due Diligence
Half day | 6 to 15 delegates | Legal & Compliance
For procurement, IT and product teams onboarding a supplier or a tool. Built from leading the IT software onboarding process and GDPR due diligence at Sky UK.
What it covers
Covers what to ask a vendor before onboarding, controller and processor roles and why getting them wrong matters, international transfers, contract terms that carry real weight, and what an adequate assurance file looks like.
What delegates can do afterwards
Delegates can run a proportionate due diligence exercise on a new tool and evidence the decision afterwards.
10. Marketing, Tracking and Consent Compliance
1 day | 6 to 20 delegates | Legal & Compliance
The specialist one. Very few training providers cover this properly. Built directly from privacy and tracking work delivered at Sky UK.
What it covers
Covers PECR and UK GDPR working together, cookies and similar technologies, consent management platforms and where they go wrong, tag and pixel governance, retargeting and audience matching, and evidencing consent when someone asks.
What delegates can do afterwards
Delegates can assess whether their own tracking and marketing activity is compliant, and fix the common failures.
Delivery, applicable to every course
- Virtual instructor led, face to face at your premises, or blended
- Available UK wide
- Materials for every delegate, plus a reference guide your organisation keeps and can reuse internally
- Content tailored to your own systems, data and examples before delivery, at no extra cost
- Access requirements asked for in advance and adjustments made as needed
- Feedback collected at the end of every session and shared with you
Pricing
Pricing depends on delivery mode, group size and how much tailoring is needed. Tell us what you need and we will give you a fixed price.